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Victoria Tries to Turn the Tide on International Student Decline
International education is Australia’s third highest export earner at $17 billion per year. In Victoria international education earns about $4.5 billion per year. Forecasts have numbers plummeting in 2011. Chin Communications was recently part of a campaign through World Expo to put the spotlight on Victoria's broad and excellent education opportunities to the Chinese audience.
The Best of Victoria on Display including Chin Communications Language Services
International education is Australia’s third highest export earner (coal and iron ore being ahead) at $17 billion per year. In Victoria international education earns about $4.5 billion per year.
In 2008 the number of international students studying in Australia jumped 21%, but recent forecasts suggest a 20% drop is likely in 2011, costing Australia’s economy up to $2 billion mainly due to tightened immigration requirements.
As part of the Shanghai World Expo, the Victorian Government has been involved in very innovative activities including organising a variety of mission visits and some state of the art demonstrations, in particular regarding education. Sectors on display have included food and agribusiness, ICT, bio and nanotechnology, clean energy, automotive and sustainable development, but education has topped the list for us.
Victoria has the largest number of international students in Australia studying at secondary schools, universities, TAFE Colleges and private institutions. There are currently more than 160,000 internationals students studying in Victoria with more than 40,000 from China.
At World Expo in 2010, Victoria’s Department of Education and Early Childhood Development showcased Victoria’s approach to learning and teaching in Connections 2010 – a fully functioning state of the art classroom in the Expo with 20 students and 7 teachers visited by thousands during late August. Chin Communications was also involved in production of two outstanding books on learning methodologies and instructional models in Chinese.
Chin Communications has been working with a range of Victorian Government departments and organisations preparing first class materials for display and use at the World Expo, from Minister’s speeches and visits, to books, to compering live broadcasts into the Expo.
Study Melbourne was a groundbreaking initiative of the Victorian Government. The Government teamed up with Studylink in a promotion of Victorian education to China. Ten live broadcasts were beamed around the world on the internet and to a live audience in Shanghai. As well as panels drawn from higher education, technical and vocational education and private colleges, viewers in Shanghai were able to ask questions about studying in Victoria. The ten broadcasts spread over two evenings were compered by Chin Communications’s Charles Qin, who, as well as interpreting questions and answers back and forth in English and Mandarin, held the broadcasts together as compere – a role requiring a great deal of skill and under enormous pressure and needing a really broad knowledge and outstanding interpreting skills.
Panellists included academics, administrators and international students and educators. Their special subjects were very broad too: medical research and pharmaceuticals, agribiosciences, automotive and advanced manufacturing, health, architecture and planning, construction and green plumbing, land, environment and agriculture and even equine studies. Audiences were at capacity in Shanghai and the questions asked ranged from pre-requisites to study and course content to living in Melbourne, or regional areas, to being able to obtain Chinese newspapers and job opportunities. You can find out more and watch the programmes:
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Chinese consumers focus on clean and green, but Australian exporters also must heed the imperative to produce products that appeal including ensuring labelling is translated correctly. Find out more about a successful abalone exporter
Australia is well-positioned to take advantage of the huge opportunity to provide for China’s growing demand for food. China will account for 43% of global increase for agrifood demand and covers all commodity groups. Especially prominent will be beef, wheat, dairy products, sheep meat and sugar.
Find out how one of Australia’s most successful dairy producers has taken China by storm
Make a New Year's Resolution and be intrepid like the Dragon. The Golden Dragon Museum in Bendigo, one-and-a-half hours from Melbourne is a treasure and will reward you. The Bendigo Easter Fair has been going for over 100 years and includes a procession of the longest dragon in the world - a great time to get acquainted.
By Kate Ritchie
Take note of China's holidays for 2012 and plan your visits around them.
Knowing when Chinese holidays fall is always a bonus when planning work. Chinese New Year is very early in 2012. Don't forget to send on your greeting cards to Chinese friends and business contacts.
Let us help you get your labelling in order for those enthusiastic Chinese quaffers. We see some shocking label translations - one just last week had 'Swan Lake' instead of Swan Bay! Typos, incorrect information, missing details and hilarious translations must intrigue the Chinese consumers, if you are lucky enough to get your wine into the country in the first place.
This festival is steeped in tradition and celebrated around the world. What is the festival all about and how should we participate? What can business people do to engage with their Chinese colleagues?
A great opportunity to be part of a company seeking to list on the Hang Seng, Hong Kong. Position would suit a business analyst or communications manager seeking to broaden their experience and be a bridge between Hong Kong, Chinese and Australian entities.
Negotiable salary.
China may provide new opportunities for winemakers - it is Australia's fastest growing wine export market. Exports in 2010 increased 36% over 2009. What do Chinese consumers want and how to make your product attractive.
A new phase of engagement for China-Australia Relations. China is Australia's Number One Trading Partner. What happens to the Chinese economy has profound implications for Australia. Rudd positions Australia for the next phase of growth launching Australia-China 2.0 to underpin this. Rudd also recommends major investment in cultural and language expertise to get the edge in new regions in China.
Australian tourism operators, no doubt, are now well aware of the potential of the China market and how single-handedly, it seems, Chinese tourists can bring riches to their businesses. You won't be surprised to know then that every other country on earth has realised it too. What needs to be done to secure some of the potential $6 billion to be generated from Chinese visitors by 2020? Offering what they want - more individualised treatment, in-depth cultural experiences, outstanding customer service and plenty of Chinese language - whether it be TV, good guides, or written materials. If your offering isn't in Chinese they won't even find you!
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Charles Qin interpreting for media interviews at the opening of New Horizons in the National Museum, Canberra
Chin Communications designed the new Chinese brand translation launched at World Expo by Trade Minister Simon Crean
Mandarin Interpreter Charles Qin compering a series of live broadcasts to China - "Chin Communications excelled in every aspect of the job. - Compering and translate Mandarin videocasts.
Follow our Three Steps to Chinese Business Card Glory
Your Chinese Name and Title need to Pack a Punch - don't be mistaken for pig or be relegated to the sidelines as "Temporary Junior Typist".
Chin Communications produces regular publications to assist you in business with China - whether it is to translate Mandarin or produce a culturally appropriate business card. Get on our list of special subscribers to receive this important advice.
Translate Mandarin? There's more to Kate Ritchie than Chinese translation services
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This page last updated 04/05/2012
CHINESE TRANSLATION SPECIALISTS
1300 792 446
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What our clients say about us
"In August of 2010 we launched a series of live videocasts at the Shanghai World Expo in an effort to promote education in Victoria to the China market, an initiative by the Victorian Government. We called on the services of Chin Communications to assist with the comparing and interpreting of these videocasts. The demands for this role were high, requiring a great level of skill and ability to work under enormous pressure. Chin Communications excelled in every aspect of the job. We instantly felt we could trust Chin Communications with the job at hand. This trust alleviated a lot of pressure and enabled us to concentrate on other aspects of the project.
Further to this role, we called on Chin Communications to translate the English content of the website into Chinese. Not only was I impressed with the integrity of the translated content but also the speed at which they were able to deliver it. I must commend Chin Communications for the level of service they provided. We are now enjoying a great relationship with Chin Communications look forward to collaborating with them in the future."
Dru Rustin, Production Manager, Studylink, September 2010
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