January 14th, 2019
China’s Holidays in 2019 – Prepare for Chinese Tourist Visits — Organise Chinese Translations of Signage, Special Offers, Menus, Web content, etc.

If you are a tourist operator or receiving Chinese tourists anywhere in the world, the key periods to prepare for are Spring Festival (Chinese New Year) and Golden Week (National Day/Moon Festival) holidays. First of all you need to attract tourists to your destination (website, WeChat, Weibo content) and then look after them on arrival.  […]

January 7th, 2019
Mandarin Interpreting Stars in China (and Australia) — “Success can Hinge on a Choice of Words”

A client visited us this week confused about China’s requirements for her consulting and potentially a large contract to deliver services in China. It turns out that communications had been hampered by poor translation.  She had been relying on a PhD student in her field but, as we often see, such ‘translators’ are not trained […]

December 19th, 2018
Better Chinese Translations, Chinese Guides, and Authentic Experiences for Chinese Tourists – Sound Familiar?

Imagine the problem of having 4 x your entire population added each year in tourists. Sounds great! But think about the infrastructure and needs of those tourists.  Well it’s going to get even bigger for Croatia, which has been named the most sought-after new European destination for Chinese tourists in 2018 at the China Travel […]

It is Derby Day 2018, a procession of elegantly turned out ladies is descending on Melbourne’s Windsor Hotel including your writer. You would, no doubt, be thinking that this is a pre-race event, but NO! we are all here to learn from the doyen of etiquette for the last nearly 70 years – the inimitable […]