April 16th, 2021
Numbers to dream about – 84% of your target market in one place

How to market to Chinese in Australia (and the world!) – Some Tricks to Help You It sounds too good to be true! Well yes and no. If you are targeting the Chinese market in Australia, 84% of them are on WeChat. Extrapolate that to China and WeChat is a super tool that you can’t […]

March 31st, 2021
The First Word War between US and China — Mandarin Interpreting is a Tough Job

By U.S. Department of State from United States.   “Strength” or “Power” There has been voluminous analysis of the China-US Dialogue in Alaska recently – it’s still going on. Condescending, hegemonic, hypocritical, arrogant, embarrassing (and that’s just about the US side). Part of the problem, as I see it, resulted from several mistranslations, including “from […]

March 29th, 2021
Some Icons in Chinatown are Gone; New Ones Rise.

A stroll down any Chinatown these days will reveal change: some of the old favourites are gone and new aspirants are opening up and there are plenty of spaces for more to try their hand. As Covid took off early last year, fans of Melbourne’s Shark Fin offering rallied support; a big lunch at restaurant […]

March 24th, 2021
A lesson in building relationships with Chinese leaders (from a Mandarin Interpreter)

Bob Hawke, Australia’s 23rd Prime Minister, was a great friend to Chinese and to China. He was Australian prime minister from 1983 – 1991 who died in May 2019. Now a new electorate (seat) in Federal Parliament will be named ‘Hawke’ in his honour. Hawke’s tenure as prime minister coincided with China’s emergence onto the […]