Culture Understanding and Language


Tuesday, February 4th, 2014

A Chinese Translator’s View from the inside at Chin Central by Shan Ying Li

Shan was offered a placement at Chin from our Monash University Scholarship Program last year.  At the end of her placement we invited Shan to share her insider view of working at Chin Communications. Her high praise is a big pat on the back for every one on the Chin team. In the meantime, her

Thursday, December 19th, 2013

Wine Reflects Life: The Challenges Of Wine Translation in Chinese

Chin Communications Applied Patience To Create The Rewards Of Patience Masterpiece For Penfolds “It goes like a ferrari!” and a “runaway train”, and “sounds like a plane”, but “Houston, we have a problem” – you’d be mistaken...

Wednesday, May 8th, 2013

Cultural understanding fails– First Appearance Counts!

40 years ago President Nixon’s visit to China significantly eased the tension between the United States and China. Recently, his grandson Christopher Nixon Cox recreated the visit, with his billionaire heiress wife even going to the extent...

Wednesday, April 24th, 2013

Communication Can Go Wrong, even when You Have a Local Translation Team in China

Communication can go wrong, even when you have a local translation team in China. A PR disaster for one of China's car makers when their big banner meant to express sympathy to the earthquake victims in Ya'an,...

Saturday, January 26th, 2013

The naming Quandary – Brands need Appropriate Names

Brands  and consumers are the rising stars of China. Selling platform Alibaba has huge global aspirations and the Chinese e-commerce company believes its transaction volumes will exceed those of eBay and Amazon combined in 2013. Tencent, an...

Wednesday, May 2nd, 2012

How can Feng Shui Help You? 风水

Chin Communications chose an auspicious day for moving to its new office (China’s National Day 1 October 2011). We thought about Feng Shui in our move – could you benefit from it too? We  have put together...

Monday, October 31st, 2011

How to Run a Serious Training Program for Chinese Delegates and Attract More Business

The Australia New Zealand School of Government and Alan Fels Team showcases how to run a serious training program with outcomes and leading to repeat business - the key to its success is the use of highly...

Tuesday, January 4th, 2011

Gift Giving – many of our translation clients ask us – what to give their Chinese counterparts

The gift-giving culture is becoming even worse in China - especially if you are a giver! What pressure to deliver expensive gifts to all your friends and family. We'd like to hear your gift stories to...

Saturday, December 18th, 2010

When we lend you cash, you blame us for your national debts; when we sell you goods, you blame us for global warming – Who Am I?

We in the West are constantly criticising China and others different from us. This poignant verse (author unknown) shows a view opposite to how many of us react to China. When we do business internationally, we need...

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Monday 22nd April
12:26 pm