Category: Weibo marketing

Businesses all around the globe are getting onto Weibo in the hope of attracting business from the cashed-up Chinese buyers. Dispensers of cosmetics, winemakers, tourism operators, even yours truly – translators are hooked. But how many of you have thought about how to engage and why you want to be there in the first place. This is a not-to-be-missed seminar which will give you the background and tools you need – if you want to do it yourself, or the knowledge to sort out how to manage your own Sina Weibo account.