WeChat Content Marketing Services

Let us help you build a great WeChat presence. First step: WeChat account setup. Second: create content that generates results.

Helping companies craft effective Chinese content to sell on WeChat

We offer the most considered and complete Chinese WeChat marketing services in Australia, delivering personalised solutions to meet the goals of all our clients.


84% of your Chinese target market in one place

Out of the 1.4 million Australian-Chinese, 84% is a huge market you can reach on a single platform. And then there is a huge audience in mainland China. You won’t find them on LinkedIn, WhatsApp, or even Facebook, which is why WeChat is so attractive to Western businesses.

WeChat is a multi-purpose Chinese App. The world’s largest standalone platform. More accurately, it’s a lifestyle ecosystem. It combines the features of many Western apps and then adds more: from communication to purchasing, which is why Chinese people use it exclusively. WeChat keeps reinventing itself and adding features to make life easier, exciting, and fun for its users.

When used correctly, marketing on WeChat can supercharge your sales.

Trust Us to Deliver Results Fast
We’re here 24/7, ready to work alongside your marketing team to manage and create content on WeChat that delivers results. We understand the importance of your time and promise to respond promptly to your needs, whether you contact us by phone, online, or in person.

We Are a Team Proudly Based in Australia
Our Chinese marketing experts, copywriters, graphic designers and project managers are based in Australia and have been since 1992. Get the Chinese marketing support that brands know and trust.

We look forward to the opportunity to work with you.

Get in front of and stay close to your Chinese audience

As you probably do with your English social media, you must actively manage your WeChat account. It is not only about having your content and blogs translated into Chinese. It’s about ensuring that your WeChat content aligns with Chinese reading habits and behaviour and is optimised for WeChat’s search engine. It’s like having your own Chinese website with a captive Chinese audience. You can outsource this to a reputable agency like us to get the most value: saving time and money.

Questions to consider:

  • What is your budget for Chinese marketing?
  • What kind of content will you promote?
  • How frequently do you want to communicate with your Chinese audience?
  • Boosting? Would you prefer mass reach as soon as possible?

Who Should Have a Wechat Account?

  • Australian B2B companies looking to expand their reach in China.
  • Government departments and political parties to publish official information and promote their services and policies.
  • Real estate developers and agents to showcase project visual materials and directly connect with buyers or investors.
  • Service providers such as lawyers and financial institutions.

Contact us to see if WeChat is the best platform for you!

We have a dedicated strategy team that will help to design your own Chinese marketing plan, so everything will be tailored for you. From strategy to execution, from content to channel, from social media account management to promotional campaigns, we will work as an extension of your own team, and get the results you require.

Don’t worry, we have you covered! You will have your own dedicated account manager for your project. From pre-campaign preparation to post-campaign reporting, they will be closely monitoring all content and procedures, and setting up regular meetings with you/your team to keep you updated on campaign status. Most importantly, all Chinese materials will be back-translated into English for your approval before going live. 

There is no specific budget range for Chinese marketing, as our team can always work out a plan to suit your budget. However, in most cases, we would suggest businesses prepare a minimum of $5,000 for a promotional campaign, or $2,000 per month if you are thinking of running your own Chinese social media accounts.


With over 30 years of experience you know you’re in safe hands

We believe that marketing on WeChat should be tailor-made to your needs. That is why many clients continue to switch to us because we take the time to understand you and what you want to achieve and then make it happen. For example, whether you need to:

  • Promote your event in a WeChat blog to sell more tickets,
  • Supercharge Chinese customer sales by using WeChat Chinese influencer marketing, or
  • Inform your investors about your project via a WeChat H5 page.

That’s why we focus on understanding your goals and the results you want. It’s important to know your timeline, who your audience is, whether they read Simplified or Traditional Chinese and if it’s for Australian Chinese, Mainland China, Hong Kong, or Taiwan. Our Chinese marketing experts will consider all of this before starting work.

Working with us is as easy as 1, 2, 3.

Step 1

First, talk to our local Australian team on 1300 792 446.

Step 2

Send us your brief, and what you aim to achieve and we'll prepare a proposal.

Step 3

We'll keep in touch with you throughout the project and deliver to your timeline.


Allow our Chinese experts to assist you

For over three decades, we’ve been a trusted partner in bridging the language gap between English and Chinese. Our expertise in Chinese marketing has helped many businesses build loyal followings and achieve their goals with their Chinese audience.


Got a question? We’d love to hear from you


Level 4, 221 Queen Street, Melbourne 3000
GPO Box 2231, Melbourne 3001

P. 1300 792 446
F. 03 9670 0766


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