Resources: Videos

We are dedicated to providing Australian businesses with the necessary resources on translation, interpreting, and Chinese marketing to help them succeed in Australia and overseas.
Cracking Chinese Marketing: Seeding Content on RED, LRB & XiaoHongShu

Struggling to reach your Chinese audience in Australia? Discover the proven strategies to boost your Chinese content engagement on RED and XiaoHongShu and watch your Chinese audience grow.

WeChat: your B2B gateway to the Chinese market

WeChat serves not only as a social platform but also as a comprehensive business tool that facilitates various functions, from brand promotion to customer relationship management.

RED Xiaohongshu marketing strategy for branding and sales

Learn about our proven RED marketing strategy to connect your brand with Chinese consumers in Melbourne, Sydney and beyond.

An overview of the Chinese platform RED Xiaohongshu

To get to the right audiences, you need to find the right channel first. What are the best channels to use for Chinese festival marketing?

Channels to consider for Chinese festival marketing

Learn which Chinese marketing channels brands should use to market their products and services during the key Chinese festivals.

Options for budgets for Chinese festival marketing

Whether you have 500 or 100,000 to spend, there will be plan to make it work. Here is a guideline for campaigns with different budget.

Case study for Chinese festival marketing

Let’s take a look at some successful case studies for both domestic and overseas Chinese markets.

Creative ideas for Chinese festival marketing

What should I do for Chinese festival marketing? Here are some creative ideas for inspiration!

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