Chinese Influencer Marketing Services
You don’t have to contact 50 or 100 Chinese influencers to find the right fit for your campaign—we’ve done the hard work for you.
Helping you choose the right influencers and strategies
We offer the best and most complete Chinese influencer marketing services in Australia, delivering tailor-made solutions to all our clients.
MAKE AN IMPACT WITH CHINESE INFLUENCER MARKETING
See what Chinese influencer marketing can do for you
Whether you have a small, medium or big budget, we will pick the right Chinese influencers to help build your brand in the local Chinese market. The best marketing channels in Australia are WeChat and RED. With a collective audience of millions of daily users, both platforms are full of opportunities. Perfect for advertising your products or services to the local Chinese market.
Our Chinese influencer strategies use three types of influencers to help achieve your goals.
- Top-tier influencers have 10,000 or more followers;
- Middle-tier have 5,000 to 10,000 followers; and
- The lower tier have under 5,000 followers.
Talk to our experts today about your influencer marketing campaign.
Trust Us to Deliver Results Fast
Our team is available 24/7, ready to work alongside your marketing team to contact, manage and provide creative support to your Chinese influencers to deliver results. We understand the importance of your time and promise to respond promptly to your needs, whether by phone, online or in person.
We Are a Team Proudly Based in Australia
Our Chinese marketing experts, copywriters, graphic designers and project managers are based in Australia and have been since 1992. Get the Chinese marketing support that brands know and trust.
How do you know which Chinese influencers to use?
Australian-Chinese influencer marketing has become a crucial strategy for building trust and awareness for your brand in the local Chinese market. Whether you’re looking to reach a new audience, boost your credibility, or drive sales, Chinese influencer marketing can help you achieve your goals.
At the top of the influencer hierarchy are the big-name Chinese influencers with tens of thousands of followers. These superstars have the power to take your brand to new heights, increasing awareness and transferring trust and credibility to your product or service.
However, solely relying on top-tier influencers isn’t always the best approach or a wise way to use your budget. To truly connect with Chinese customers, you need a multi-tiered approach. And by engaging middle and lower-tier Chinese influencers, you’ll be able to create deeper connections with your audience. These influencers might not have the same number of followers as top-tier Chinese influencers, but their relatability makes them effective at driving sales and delivering results. For example, RED users are more likely to trust lower-tier influencers for their honest feedback about a product or experience.
Of course, Chinese influencer marketing isn’t easy, especially if you’re trying to do it in-house. That’s where we come in to help. With our expertise and experience, we’ll be able to simplify the process and ensure your Chinese marketing campaign is a success.
Some clients see sales on the first day of the campaign – but depending on your industry, your products and who you are targeting, it may take up to 6 months before you start to get real benefits from your investment.
We can work to your budget and timeline, and it depends on the event, but from around a minimum $1,000 per month. If the event is imminent, the campaign will be shorter and a spend of anything from $3k to $10K would be beneficial.
Well it depends on how quickly we can collect all materials and also our careful selection of influencers that are within your budget and a great fit to your promotion. The overall timeline is 2~5 business days for pre-campaign preparation.
INCREASE BRAND AWARENESS WITH CHINESE INFLUENCER MARKETING
With over 30 years of experience you know you’re in safe hands
We believe that Chinese influencer marketing strategies should be tailor-made to your needs. Whether you need to:
- Promote your event to a diverse Chinese audience,
- Increase Chinese customer sales by engaging Chinese influencers on WeChat or RED, or
- Inform your followers about a soon-to-be-released product.
That’s why we focus on understanding your goals and what you want to achieve. It’s important to know who your audience is, your deadline, whether your target audience reads Simplified or Traditional Chinese and if it’s for Australian Chinese, Mainland China, Hong Kong, or Taiwan. Our Chinese marketing experts will consider all of this before starting the work.
Working with us is as easy as 1, 2, 3.
CHINESE INFLUENCER MARKETING CAN BOOST YOUR BRAND
Allow our Chinese experts to assist you
For over three decades, we’ve been the go-to partner for businesses seeking to market to local Chinese Australians. Our unparalleled expertise as Chinese marketing experts has helped numerous companies establish powerful connections with their Chinese audiences here and in China.