Create a Successful 11.11 Singles Day Campaign
Do you want the most effective advertising channels to reach your Chinese audience this 11.11 Singles Day? But don’t know where to start?
Call us now: 1300 792 446.
30 years helping businesses sell to Chinese audiences
We offer the best and most tailored Chinese marketing and advertising services in Australia, delivering effective and engaging content for your 11.11 Singles Day campaign.
EXPERTS IN CREATING CHINESE PAID MEDIA STRATEGIES
Why You Should Be Thinking About Singles Day 11.11
Singles Day, celebrated on November 11th, is the world’s largest shopping event and a key opportunity to connect with the Chinese market. Like Black Friday, Singles Day is synonymous with large-scale discounts and promotional offers that drive consumer spending. By offering 11.11 deals, Australian businesses can boost revenue from the 1.4 million Chinese living here in Australia.
We’ll team up with your in-house marketing team to create a customised strategy that aligns with your goals so that your advertising dollars are focused and effective. Whether you prefer traditional print and radio, online video platforms, industry magazines, online news websites, or paid social media, among other channels, you can trust we’ll develop a tailored strategy that best utilises your budget and delivers the results you expect.
Trust Us to Deliver Results Fast
Our team is here for you 24/7, ready to work hand in hand with you and your marketing team to achieve your goals. From Chinese marketing to management and creative support, we’ve got you covered. We understand the importance of your time and promise to respond promptly to your needs, whether by phone, online or in person.
We Are a Team Proudly Based in Australia
Our Chinese marketing experts, copywriters, graphic designers and project managers are based in Australia and have been since 1992. Get the Chinese marketing support that brands know and trust.
Benefits of Promoting Singles Day Specials for Australian Businesses
Increased Sales: Like Black Friday, Singles Day is known for its large-scale discounts and promotional offers that drive consumer spending. By offering exclusive 11.11 deals, Australian businesses can boost revenue from Chinese in Australia.
Brand Awareness: Participating in 11.11 builds visibility within Chinese communities. Much like Black Friday boosts brand awareness, aligning your business with Singles Day can amplify brand recognition among Chinese customers in Australia.
Inventory Management: Singles Day offers a prime opportunity to move older stock at a discount, just as Black Friday does. Clear out last season’s products to make room for new arrivals while generating revenue.
When you choose to work with our Chinese marketing experts, you can be confident that your campaign will factor in all of these important issues to deliver the best results for you.
The budget for a Singles Day Chinese marketing campaign can vary depending on your specific needs. While there is no set range, we typically recommend a minimum budget of $3,000 for a promotional campaign. However, our team can always tailor a plan to accommodate your budget.
Yes, you (or we) can certainly translate your content to Chinese. However, it’s important to keep in mind that effective communication on Chinese social media requires adjusting the content to match the target audience’s interests, values, preferences and style of communication. Even the imagery and presentation need to be considered. This ensures that the post will attract their attention and engagement.
Don’t worry, we have you covered! We will appoint an account manager for your project and from pre-campaign preparation to post-campaign reporting, they will be closely monitoring all content and procedures, and setting up regular meetings with you/your team to keep you updated on campaign status. Most importantly, all Chinese materials will be back-translated into English for your approval before it goes live.
ADVISING BUSINESSES ON CHINESE PAID MEDIA ADVERTISING
Allow our Chinese experts to assist you
With over three decades of experience, we are the go-to partner for businesses seeking to establish a strong presence in the local Chinese market. Our Chinese marketing experts boast extensive experience and a track record of helping companies connect with their Chinese audiences in Australia and China.